The Global Fight Against Junk Food: Parents from Kenya to Nepal Share Their Struggles

T scourge of ultra-processed foods (UPFs) is a worldwide phenomenon. While their use is especially elevated in developed countries, making up over 50% the average diet in nations like Britain and America, for example, UPFs are displacing whole foods in diets on each part of the world.

Recently, a comprehensive global study on the risks to physical condition of UPFs was published. It warned that such foods are leaving millions of people to chronic damage, and called for urgent action. In a prior announcement, an international child welfare organization revealed that an increased count of kids around the world were obese than too thin for the initial instance, as unhealthy snacks dominates diets, with the steepest rises in low- and middle-income countries.

A noted nutrition professor, an academic specializing in dietary health at the a major educational institution in Brazil, and one of the analysis's writers, says that companies focused on earnings, not individual choices, are propelling the shift in eating patterns.

For parents, it can appear that the whole nutritional landscape is undermining them. “Sometimes it feels like we have zero control over what we are putting on our kid’s plate,” says one mother from South Asia. We conversed with her and four other parents from around the world on the expanding hurdles and frustrations of providing a healthy diet in the time of manufactured foods.

The Situation in Nepal: A Constant Craving for Sweets

Raising a child in the Himalayan nation today often feels like battling an uphill struggle, especially when it comes to food. I prepare meals at home as much as I can, but the moment my daughter steps outside, she is bombarded with vibrantly wrapped snacks and sugary drinks. She persistently desires cookies, chocolates and packaged fruit juices – products aggressively advertised to children. One solitary pizza commercial on TV is sufficient for her to ask, “Can we have pizza today?”

Even the educational setting encourages unhealthy habits. Her cafeteria serves flavored drink every Tuesday, which she eagerly awaits. She gets a packet of six cookies from a friend on the school bus and chocolates on birthdays, and faces a chip shop right outside her school gate.

Some days it feels like the complete dietary landscape is working against parents who are simply trying to raise well-nourished kids.

As someone employed by the Nepal Non-Communicable Disease Alliance and spearheading a project called Promoting Healthy Foods in Schools, I grasp this issue thoroughly. Yet even with my expertise, keeping my young child healthy is exceptionally hard.

These repeated exposures at school, in transit and online make it almost unfeasible for parents to curb ultra-processed foods. It is not simply about children’s choices; it is about a nutritional framework that makes standard and promotes unhealthy eating.

And the figures reflects exactly what families like mine are going through. A recent national survey found that a significant majority of children between six and 23 months ate unhealthy foods, and 43% were already drinking sugary drinks.

These numbers echo what I see every day. Research conducted in the region where I live reported that almost one in five of schoolchildren were overweight and more than seven percent were clinically overweight, figures directly linked with the increase in unhealthy snacking and less active lifestyles. Another study showed that many Nepali children eat sweet snacks or manufactured savory snacks nearly every day, and this frequent intake is tied to high levels of oral health problems.

Nepal urgently needs more robust regulations, better nutritional atmospheres in schools and stricter marketing regulations. Until then, families will continue engaging in an ongoing struggle against junk food – a single cookie pack at a time.

St Vincent and the Grenadines: ‘Greasy, Salty, Sugary Fast Food is the Preference’

My position is a bit particular as I was compelled to move from an island in our archipelago that was devastated by a major hurricane last year. But it is also part of the harsh truth that is facing parents in a part of the world that is feeling the gravest consequences of global warming.

“Conditions definitely worsens if a storm or volcano activity wipes out most of your plant life.”

Even before the storm, as a dietary educator, I was deeply concerned about the growing spread of quick-service eateries. Today, even community markets are complicit in the change of a country once characterized by a diet of healthy locally grown fruits and vegetables, to one where greasy, salty, sugary fast food, packed with synthetic components, is the favorite.

But the scenario definitely worsens if a hurricane or geological event decimates most of your crops. Fresh, healthy food becomes rare and extremely pricey, so it is exceptionally hard to get your kids to consume healthy meals.

Despite having a regular work I wince at food prices now and have often turned to picking one of items such as legumes and pulses and meat and eggs when feeding my four children. Serving fewer meals or reduced helpings have also become part of the post-crisis adaptation techniques.

Also it is quite convenient when you are balancing a challenging career with parenting, and scrambling in the morning, to just give the children a couple of coins to buy snacks at school. Sadly, most educational snack bars only offer highly packaged treats and sugary sodas. The outcome of these difficulties, I fear, is an increase in the already widespread prevalence of lifestyle diseases such as adult-onset diabetes and high blood pressure.

The Allure of Fast Food in Uganda

The symbol of a global fast-food brand towers conspicuously at the entrance of a mall in a Kampala neighbourhood, tempting you to pass by without stopping at the takeaway window.

Many of the kids and caregivers visiting the mall have never gone beyond the borders of Uganda. They certainly don’t know about the past financial depression that led the founder to start one of the first worldwide restaurant networks. All they know is that the brand name represent all things desirable.

Throughout commercial complexes and every market, there is quick-service cuisine for any income level. As one of the more expensive options, the fried chicken chain is considered a treat. It is the place city residents go to observe birthdays and baptisms. It is the children’s incentive when they get a good school report. In fact, they are hoping their parents take them there for festive celebrations.

“Mother, do you know that some people take takeaway for school lunch,” my adolescent child, who attends a school in the area, tells me. She says that on the days they do not pack that, they pack food from a regional restaurant brand selling everything from cooked morning dishes to burgers.

It is the end of the week, and I am only {half-listening|

Jeffrey Nelson
Jeffrey Nelson

Historiadora apasionada con más de una década de experiencia en investigación de archivos y divulgación histórica accesible.